3月5日，郎酒股份总司理汪博炜受邀出席第45届寰球告白大会中国品牌盛典。在盛典现场，汪博炜总司理以中英双语的神色，围绕中国「郎」字故事、郎酒的传承与革新、苦守与变革、青花郎「7+20」的技术价值，向海表里品牌代表、巨匠学者进行柔和共享深圳餐饮神秘顾客，更真诚但愿郎酒行为中国白酒品牌代表，能与威士忌、白兰地等其它烈酒品类，一同服务全寰球销耗者好意思好生存。

汪博炜的「郎故事」，将中国传统文化代表之一的白酒，以流利的双语抒发展目下外洋舞台，不仅将中国的「经典、传统」与寰球的「前锋、当代」无缝接轨，更展现了新一代郎酒东谈主面向将来，走向寰球的时期缓慢与自信。

以下为演讲全文（摘抄）：

尊敬的列位宾客，女士们，先生们：

行为郎酒的总司理，今天我超过庆幸能与华为、飞鹤、恒源祥等开阔优秀中国品牌一都来到槟城，见证寰球告白节的盛典，见证品牌的力量。

Dear Ladies and Gentlemen，Good evening. As the CEO of LANG JIU， it is my honor today to join HUAWEI， FEIHE， HENGYUANXIANG and many other great Chinese brands here， at Penang， in attending this inspiring award ceremony， witnessing the power of brands.

郎酒是一个中国白酒品牌。「郎」字在中中文化中，具有超过好意思好的寓意。「郎」字等于「男东谈主」，「好男东谈主」。母亲亲切地叫她的女儿「儿郎」，「郎」；浑家亲切地名称她的丈夫「郎君」，是「郎」；男东谈主走上宦途，为官造福一方庶民，官拜「侍郎」「中郎将」，依然「郎」。是以「郎」是一个千里淀中中文化的好意思好品牌。咱们这一代东谈主有横暴的时期包袱与工作，去把「郎」这个品牌越作念越好，面向将来，走向寰球。

LANG JIU is a Chinese liquor brand. The character「郎」in Chinese culture carries a very positive connotation. 「郎」is equivalent to「man」， a 「good man」. A mother or a wife will call her son or husband 「LANG」 as a term of endearment. When ordinary men rise through the ranks to become officers or governors， we will call them 「LANG」 as a term of respect. The character 「LANG」has countless good meanings that it is our company’s responsibility and mission to make our brand 「LANG」 an embodiment of these good meanings. We will work hard to build up our 「LANG」， so it will be ready to face the challenges of the future， in a global market.

白酒是一个传统得不可再传统的产业。咱们郎酒这家企业，却一直在传承中守正革新。咱们传承的是千年工艺，是工匠精神，是技术的价值。同期，咱们持续革新。咱们领先用寰球的目光来看待白酒，以面向将来的精神来指导工作，咱们要让传统的中国白酒走向当代化，愈加前锋，最终走向寰球。

Baijiu is a very traditional industry. Our company， LANG， has always been upholding traditions while innovating. We inherited traditional craftsmanship， the spirits of artisans， and the value of time. At the same time， we continuously innovate. We take on a global perspective and guide our works with a forward-looking approach. We aim to modernize traditional Chinese Baijiu， making it more fashionable and ultimately taking it to the world.

具体来说，一座郎酒庄园是郎酒东谈主最大的革新。郎酒，设立起了寰球上第一座白酒酒庄，亦然寰球上惟逐个座「大而好意思」的白酒酒庄。这座庄园占地10平日公里。那儿充满了白酒艺术，建筑艺术、体裁艺术、陶瓷艺术以偏激它跨界的艺术，这些艺术和郎酒的品牌故事牢牢交汇在一都。这等于郎酒的匠心始创——郎酒庄园。

Langjiu Estate is the greatest innovation of our people. Langjiu has established the world's first baijiu estate，神秘顾客公司 and it is also the only 「grand and beautiful」liquor estate in the world. Langjiu estate covers an area of 10 square kilometers. It is filled with art of liquor， art of architecture， art of literature， art of ceramic， etc.， all interwoven with the brand story of LANG. Langjiu Estate is without a doubt the manifestation of our innovation.

今晚，咱们列位嘉宾品鉴的是郎酒旗舰居品——青花郎。它是7年的主体基酒，和20年的陈年老酒用心勾调而成。技术的价值尽在这杯酒中。提到白酒，在座的列位许多都会联思到进口时超过杰出的香气。而咱们青花郎，酒体具有丰富的档次，更多特色在中后段，后味十分甘醇，品尝超过悠长。这是私有的郎酒滋味。

Tonight， the flagship product we all will be tasting is LANG JIU’s Qing Hua Lang. It is made with a base liquor aged for 7 years and blended with 20-year aged liquor. The value of time is contained in every glass we taste. People often think of Chinese Baijiu as having a particularly fragrant aroma up front， with the aroma very prominent in the beginning. Our Qing Hua Lang， on the other hand， stands out with flavor hitting towards mid-late stage， leaving a lingering mellow yet fragrant aftertaste. You can taste the richness and complexity of the liquor， with its smooth long finish. This is the unique flavor of LANG.

今天受奖（注：指45届寰球告白大会中国品牌盛典）的主题是「中国品牌 传递正能量 让寰球更好意思好」。在槟城，咱们看到中国和马来西亚越来越不时的经济文化调换活动。在这些调换活动中，白酒等于衔接物。不管是正经的商务调换，依然民间的文化调换，咱们都需要通过白酒送去一份礼节，一份尊重，一份道贺。随同一带一齐的进度，中国和全亚洲，全寰球都会有更多的调换，更深的衔接。咱们但愿郎酒简略随同更多的跨区域，跨国度，跨民族间的调换，为他们送去道贺。咱们但愿郎酒简略融入全寰球更多销耗者的好意思好生存。咱们但愿郎酒，行为白酒品类的一员，简略加入威士忌、白兰地的开阔品牌，一都面向将来，走向寰球。

了解大概情况后，民警赶紧询问钱女士有没有扫描二维码或者跟陌生人聊天。钱女士表示没有。她说：“我看到有微信红包的字样就打开卡片看了看，上面写着购物平台为了感谢消费者，给消费者赠送随机金额的红包。刮开另一张卡片上的覆膜层看到红包金额38.88元，我还挺高兴的，就扫了二维码，但是显示网页不安全，感觉这事有点蹊跷我就过来问问。”

然而，有时为了追求更好的口感，有些人竟然会将不恰当的原料用于食品制作。

The theme of today's awards ceremony is 「Chinese Brands Transmit Positive Energy to Make the World a Better Place. 」 In Penang， increasingly frequent economic and cultural exchanges are taking place between China and Malaysia. Baijiu serves as a connector in these exchanges. Whether it is formal business exchanges or informal cultural exchanges， we need baijiu to convey etiquette， respect， and blessings. With the progress of the Belt and Road Initiative， countries all over the world will experience more exchanges and deeper connections with each other. We hope that LANG JIU can be part of this cross-regional， cross-national， and cross-ethnic exchanges and enjoyed by consumers worldwide. We hope that LANG JIU， a brand of the baijiu category， can join the ranks of whisky and brandy brands in embarking on a global journey.

我思，这些等于郎酒行为一个中国品牌，能让寰球更好意思好而传递的极少点正能量。

I believe these are the bits of positive energy that LANG， as a Chinese brand， transmits to make the world a better place.

谢谢！

Thank you.深圳餐饮神秘顾客